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Candidate
Male, 46 years, born on 30 July 1978
Yekaterinburg, not willing to relocate, prepared for business trips
Regional sales manager
Specializations:
- Sales manager, account manager
Employment: full time
Work schedule: full day
Work experience 21 year 5 months
April 2015 — currently
10 years 3 months
JTI Uzbekistan
Uzbekistan
FMCG (non-edible)... Show more
Marketing Manager
Area of responsibilities:
- Development of marketing plan
- Coordination of cross functional activities for execution of marketing plan
- Analysis of the results and reporting to Regional HQ
Achievements:
- Developed and agreed with respective superiors marketing plan for the launch of locally produced Winston KS within 2 months since joining the Company
- Executed all marketing activities stipulated in the approved marketing plan within agreed budget
- Conducted gap analysis of the processes in Marketing and Sales Departments, developed corrective measures and was appointed to coordinate execution of the approved action plan
November 2013 — January 2015
1 year 3 months
Rusagro - Representative office in Uzbekistan
Food Products... Show more
Tashkent Region Sales Manager
Area of responsibilities:
- Managing sales and distribution in Tashkent city and Tashkent region
- Coordinating distributor's trade team of 30 people
- Responsible for composition of distribution development plan
Achievements:
- Introduced key principles of portfolio planogram in accordance with distribution matrix
- Successfully negotiated the standards of product presence with the key retail chains
- Introduced new motivational system for trade personnel with greater focus on quality of distribution
- Cumulative sellout growth by 10% vs. 2013
- Sales growth of mayonnaise by 20% vs. 2013
July 2012 — September 2013
1 year 3 months
Kimberly Clark Kazakhstan
FMCG (non-edible)... Show more
Regional sales manager
Area of responsibilities:
- Managing sales&distribution in 4 cities of the East Region: Almaty, Taldykorgan,
U-Kaman, Semey
- Managing 3 direct reports, responsible for trade team of over 60 people
- Accountable for composing the Region development strategy
- Responsible for managing distributors P&L and payments within distinctive boundaries
- Managing development and proper execution of Trade Marketing Activities according to Company Cycle plan and within agreed budgets
Achievements:
- Successful change of distributor in 2 cities (U-Kaman, Semey), growing cumulative sell out volumes of these cities in Q1-Q3 by more than 60%vs. SPLY
- Growth of Active Client Base to the record level
- Growth of Huggies Market Share by 6 ppt. vs.June'12 in Almaty
- Almaty had the strongest market share of Huggies among other regions of Kazakhstan as well as other CIS regions
- Significant improvement in return of overdue amount caused by the respective distributor
March 2011 — June 2012
1 year 4 months
Distribution Line Ltd
Food Products... Show more
Sales director
Area of responsibilities:
- Fully responsible for development and execution of Company Mission, Vision and Strategy
- Fully responsible for Company P&L
- Managing 2 Departments (Trade and Logistics) and 2 contracts in portfolio
- Managing 4 direct reports, who were responsible for team of more than 85 people
Achievements:
- Composed and approved the structure of Trade department
- Introduced new motivational system for trade personnel, which significantly diminished their turnover
- Arranged a series of trainings for trade personnel (7 steps of a call, overcoming objections etc.)
- Introduced comprehensive day to day analysis of distribution and sales results
- Introduced and achieved clear understanding of Company Vision, Mission and Key objectives for the year as well as the Roles of each department by every member of the staff
- Recovered distribution ofCompany products after huge loss caused by product OOS and huge turnover of trade personnel
- Numeric Distribution reached 85% in Tashkent city and active client base increased by 10% vs. SPLY
- Introduced control of overdue debt of Company clients
- Introduced budgeting of all commercial expenditures and Company P&L control
August 2010 — February 2011
7 months
JV Agromir Food Ltd
Uzbekistan, agromir.uz
Food Products... Show more
Marketing manager
- Composed, approved with Company Leaders and executed the scope of research studies needed to grasp deep understanding of the Market (Retail Audit, Consumer Survey, FGD, CPT etc.)
- Updated 3 years' strategic and 1 year operational plan for Marketing Department
- Developed proposal for re-positioning of the key portfolio brand (Bliss)
- Developed proposal for brand positioning of new brand (Meva)
- Enhanced Marketing team by hiring new team members
- Company market share increased from 20% to 26%
- Company became the No.1 player in Uzbekistan juice market (previously it was the 2nd biggest player on the market)
May 2007 — July 2010
3 years 3 months
Adrenalin Formula Co Ltd
Public Services... Show more
Key shareholder & General Director
- Generated business idea and found investors (paintball club)
- Conducted research study to identify market potential
- Developed Brand positioning
- Launched the Company
- Developed successor
-Achieved annual growth of revenue by more than 20%
May 2008 — September 2009
1 year 5 months
JV Arktika Bottlers Ltd
Uzbekistan, arktikabottlers.uz
Food Products... Show more
From Brand Manager to Marketing Director
- Built up Marketing Function from scratch
- Defined Portfolio Strategy
- Launched 2 New Brands:
- FunGO (juice containing drinks) - Segment leader (69% Share of segment)
- Arctea (ice tea) - 2nd biggest player of the segment (about 30% share of segment)
- Increased Company sales volume by more than 300 % in 1 year
- Company brands distribution reached 90% in Tashkent and over 75% in other 9 key cities of Uzbekistan
November 2003 — May 2007
3 years 7 months
JV BAT Uzbekistan Ltd
Uzbekistan, bat.uz
FMCG (non-edible)... Show more
From Management Trainee to Brand Executive
- Successfully completed 2 years' management trainee program
- Gained working experience in all 3 marketing departments (Strategic Planning & Market Research, Trade Marketing & Distribution, Brand Marketing)
- Obtained professional experience in execution and analysis of various market research studies
(Retail Audit, GCS, CPT etc.)
- Had 6 months' experience in TM&D department as Area Sales Manager
- Achieved deep understanding of Brand positioning, planning and execution of communication activities (2 years' experience of brand executive of various brands - Dunhill, Lucky Strike, Viceroy, Pall Mall)
- Participated in Strategic Planning (10 years' Market Model for Uzbekistan and other Central Asian countries, pricing scenarios for the low end of portfolio - 6 margin brands)
Skills
Skill proficiency levels
About me
- Result oriented
- Team player
- Self-motivated person
- Strong faciliatation and coaching skills
Hobbies:
Sport activities (ex-CIS Champion in Muay Thai, 1996)
Higher education (bachelor)
2003
Tashkent Architectural Construction Institute
Economy, Economy in the field of construction
Languages
Citizenship, travel time to work
Citizenship: Russia
Permission to work: Russia
Desired travel time to work: Doesn't matter